Store Wars – STOREWARS

Storewars

Storewars Business Simulation

Storewars is a simulator of a real consumer-facing business where participants
learn how to operate in a modern FMCG environment.

Storewars

Provide an experience for your team they will never forget.

Storewars is designed in a format of business game – participants live and breathe their virtual company’s business, which makes the whole learning experience highly engaging.

Provide An Experience For Your Team They Will Never Forget.

Storewars is designed in a format of business game – participants live and breathe their virtual company’s business, which makes the whole learning experience highly engaging.

How Storewars — Works

Bring together managers from one or different parts of your business

Make them work in multifunctional teams and manage a virtual business

Let them experience a 1,5 years of decision making “from the top”

The simulation software will show the result of their effectiveness

Program Concept

Participants are divided into 5 teams: 2 retail and 3 manufacturing companies

Each team manages a multimillion-dollar business for a virtual period of 1-1,5 years

Participants are taken through the full company's cycle running a virtual business from A to Z working as a team online

Teams compete to capture the maximum market share and increase profitability of their businesses

Teams interact and cooperate with each other, and the success of their cooperation has a major impact on the results

Storewars simulation shows the market response to safely test decisions and analyze profitability of their strategies

Here is What Participants Are Working With During The Course

Retailers

Company strategy and profitability
Store service level
Shelf space management
Category management
Private label
Market analysis, demand planning
Pricing
Promotions
Inventory management
Supplier management, negotiations
Competitor analysis

Manufacturers

Company strategy and profitability
Brand strategy and objectives
Portfolio management
Category management
Production planning
Market analysis, demand planning
R&D, New brand launch
Trade marketing
Inventory management
Negotiations
Competitor analysis

FMCG Market Simulator

The Core of The Program

The learning process is being operated by the advanced business simulation software. We design it using the 20-year experience of the largest consumer-facing companies and the market data.

Stages of The Program

P&L Analysis Market opportunities Strategy & planning

Trade activities and negotiations

Business decisions in simulation software

Results

Target Audience

Storewars program is designed for mid and upper-level executives from consumer facing companies:

The Ways to Use Storewars

Mini-MBA for your team

Storewars covers the full FMCG strategy cycle: from analyzing industry data, company's global strategy development and execution to monitoring its results.

Real teambuilding

What would your employees learn if they switch seats with someone from a different department? Storewars program does just that - one-of-a-kind experience with no risks assumed.

Sales team boost

Storewars enables participants to examine trade issues from both retailer and manufacturer perspectives, helping to drive a profitable partnership.

You and your trade partners

Invite your trade partners to learn together! Participants work together on the virtual market while improving the understanding of the real business, which creates a solid platform for a successful partnership.

Cross-department alignment

Managers from different departments switch roles in an intensive business game designed to boost cooperation and form a better understanding of the company's operations from different perspectives.

Next strategic event

Are your company events turning into learning experiences? Include Storewars as a part of your next annual conference or planning session to encourages your team to share ideas and consider different ways to reach company's goals.

Advantages

Business simulation experience

The standard classroom training or webinars don't work well as they don't stimulate experiential learning. Simulation provides a platform for practical experience of solving the real business issues.

Real-like learning environment

Storewars software generates the virtual business environment and replicates the complex interplay between manufacturers, retailers and consumers. Participants work with real data, real people and real business cases.

Helicopter view

Escaping from their typical 'silo view', executives get an overview of the entire company, that allows them to explore how decisions in manufacturing, procurement, R&D, sales and marketing link to financial outcomes and the creation of shareholder value.

Risk-free environment

Storewars is a platform where managers safely test their decisions. It allows them to try out new ideas or react to challenges they face on a virtual level with no risk to your company.

Interested in Storewars WEB for your team?

Leave your contact details and we will contact you shortly.

Clients Feedback

Olga Maximova Senior CMA M, F, C

I would like to say that this game expands your outlook, gives you more knowledge, but I think that to get the most of it you have to play it more than once.

Siddhartha Jain Regional C, M, M

Excellent Business simulation. Helps one understand negotiations through hands on decision making. Lots of info- critical to develop & execute strategy.

Krystyna Jerek SAB Miller

Being in the shoes of retailer helps me to see and understand their perspective and the ability to be in a multinational team helped to widen my perspective.

Storewars

Storewars Business Simulation

Storewars

Provide An Experience For Your Team They Will Never Forget.

How Storewars — Works

Program Concept