Business Simulation Solutions For
Customer-facing Companies

We create a virtual business world for you to learn. So you don’t lose in a real one.

Why Business Simulations?

Learning By Doing

It is a fact that people remember 80% of what they have experienced and only 20% of what they have heard or seen. Experiential activities boost people's creativity and help them see things from a different perspective.

Experiment, Risk-Free

A simulation places executives into the virtual business world – a context where they step out of their normal day-to-day roles, gain a broad experience and experiment without losing a dollar in a real life.

See Results Immediately

Business simulation shows an immediate response in the market. With a business year being compressed into a day or two, you can practice different strategies in a short period of time to discover what works best.

Our Programs

Storewars

Storewars WEB

E-Retail

Public Courses

Storewars is a complex business simulation and one of the most popular learning programs in the world used by the leading consumer-facing companies in more than 40 countries.

Storewars in Numbers

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Our Clients

Clients Feedback

Olga Maximova Senior CMA M, F, C

I would like to say that this game expands your outlook, gives you more knowledge, but I think that to get the most of it you have to play it more than once.

Siddhartha Jain Regional C, M, M

Excellent Business simulation. Helps one understand negotiations through hands on decision making. Lots of info- critical to develop & execute strategy.

Krystyna Jerek SAB Miller

Being in the shoes of retailer helps me to see and understand their perspective and the ability to be in a multinational team helped to widen my perspective.

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In-house course for your company

Storewars flexible format enables the tailoring of courses specifically to your needs

Facilitators can deliver specific lecturers to address certain topics, with tailored agenda to meet these goals. You can also choose the facilitator of the program.

How corporate courses can be used:

Storewars allows managers to understand company operations from the top as well as to see the perspectives of the manufacturer, the retailer and the consumer. A 360 degree view of the industry and holistic understanding of consumer-facing business.
Storewars covers the full FMCG strategy cycle: from analyzing industry data, company’s global strategy development and execution to monitoring its results and effectiveness immediately. Participants receive a comprehensive feedback after each decision they made and have a unique chance of testing different approaches in the virtual business environment without any risks.
Whilst participants often come from one discipline in one market, Storewars also works well in cross-functional development, with delegates from different disciplines: sales, marketing, commercial or logistics. Storewars programs work great as cross-department and teambuilding tool that brings managers from different parts of the business to work together and benefit from best practice exchange.
Storewars in-house program can be turned into a joint program where you invite your trade partners to participate in the program. This approach is being successfully used in trade partnership development programs by a number of our clients. Participants work together, compete and interact in the virtual business environment while improving the understanding of the real business, values and challenges of their trade partners in real life, which creates a solid platform for a successful partnership.

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You can register up to 12 people from your organization.

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